CUSTOMIZED SOCIAL MEDIA CREATION AND OPTIMIZATION
WHY SOCIAL MEDIA?
"Top reasons your business should be interested in Internet marketing and looking at social media"
WHAT WE WILL PROVIDE:
Research:
Provide information from our Social Media Questionnaire. Top offers in your market, direct competition, key partners/vendors, and useful links for your customers, etc. We will also conduct keyword research to determine the top keywords to target for the clients social media channels.
Facebook
Create a business profile page and a fan page on Facebook
Enhance Profile Add business description, contact information, & website URL
Create 4 custom tabs for the Facebook page (e.g. Location, Services, Special Offers, Things to Do). Write Content, customize with images, and program the tabs to the page
Upload custom social icon as the page picture
Set up 1 Photo Album (maximum of 12 pictures)
Develop incoming feeds (links) from Flickr, Twitter, and YouTube accounts
Add 1 Advanced Application: Poll or Reviews as per client preference
Cross network the page to shared interest pages add 2 Favorite Pages to the business page
Twitter
Create account if not already created
Customized background design uploaded to profile page
Customized profile image
Enroll into 2 Twitter Directories
Link Twitter Profile to Social Landing Page on clients website
Follow 5 Tweeters of similar interests (city, attractions, events)
Share photos from Flickr account
Train client on Tweetdeck
YouTube channel
Up to 30 sec search optimized video from photos. Photos to be provided by the client, or we can provide for an additional charge.
Video will show images with music in the background and key messages floating on the video screen. Note: Voice Over video is available as an upgrade option at an extra cost
Program Video
Profile Set-up in YouTube
Client Video uploaded into YouTube Profile
Video Tagged in YouTube with relevant Keyword Phrases
YouTube Video Player embedded into Clients website (if website is hosted by WebhostingZero)
Video enrolled into 5 additional online video channels
Flickr
Flickr Account Set-up
Set-up 1 Photo Album (Both Property and Attractions Photos can be used provided by Client - max of 12 photos)
• Each Photo will be given a keyword rich title, description, & keyword tags.
Each Photo will be Geo-targeted on a map
Join one Flickr Photo Group
Customized Blog
Set-up of your blog to resemble current website with Blogspot.com
Upload two pictures plus company logo
Company information loaded into blog with contact information and link to website
Upload of one relative article to your industry
Social Media Banner
Custom Join My Social Network / Be our Buddy Badge and social media banner. Be my buddy gives consumers quick access to the social media profiles
Social Media Banner needs to go on the client website
Client Training and Ongoing Social Media Optimization
Client Training and Ongoing Social Media Optimization
A one-time training (4 hours) to the client on how to manage different social media channels and how to use the channels on an ongoing basis.
Any subsequent training sessions will be extra and will be charged at $200 per session
Any additional support beyond the initial training session will be charged at $75 per hour
Alternatively, client can pre-purchase (24 hours) 2-hour per month social media support session for $1000
Complimentary Guide to increase online presence
Integration and cross-links of all channels
Updates in one channel, ensure updates to all
We will do a one time upload of all your companys contacts into the media channels to ensure your current contacts can fan, friend, subscribe, etc.
Google Analytic Codes integrated to all social media sites to gauge visitor information.
Social Media is an integral part of the real-time search algorithm. Social media creates real connection between companies and customers, and that connection equals purchase intent. Ongoing connection and relationship with your customers will eventually turn them into a volunteer marketing army. Make sure that social media is an integral part of your overall marketing plan. Let us ensure your business has its presence in all these channels to dominate the search engine results page. Social media is here to stay, and the optimization of all those channels is the next generation of Internet marketing.
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